Refining a local bastion of healthy eating
What we did
Brand Strategy
Brand Identity
Printed Collateral
Packaging
Store Graphics
Brand Campaign
Credits
Jeremy Button
Brand Strategy
Brand Identity
Printed Collateral
Packaging
Store Graphics
Brand Campaign
Credits
Jeremy Button
Liv-eat
Liv-eat is a Tasmanian owned and operated healthy eating franchise operating across the state and at select locations throughout Australia. We worked with them to develop their brand in support of their continued growth. The work involved redrawing the logo, defining a new colour palette, introducing new brand fonts and the implentation of a new tagline ‘Good Choice’. In addition, we introduced an element of humour through copywriting and imagery whilst maintaining their key messaging around health and balance.
Liv-eat is a Tasmanian owned and operated healthy eating franchise operating across the state and at select locations throughout Australia. We worked with them to develop their brand in support of their continued growth. The work involved redrawing the logo, defining a new colour palette, introducing new brand fonts and the implentation of a new tagline ‘Good Choice’. In addition, we introduced an element of humour through copywriting and imagery whilst maintaining their key messaging around health and balance.
