Evolving a craft beer brewery with ambition
What we did
Brand Identity
Packaging
Environmental Graphics
Merch
Brand Identity
Packaging
Environmental Graphics
Merch
Fox Friday
Fox Friday is a craft beer brand brewed in Hobart. Preceding a period of expectant growth, we were asked to develop their brand identity and packaging. We choose to forgo the trend of illustration in the craft beer sector and opt for a simple typographic system that can grow over time to become more expressive.
Fox Friday is a craft beer brand brewed in Hobart. Preceding a period of expectant growth, we were asked to develop their brand identity and packaging. We choose to forgo the trend of illustration in the craft beer sector and opt for a simple typographic system that can grow over time to become more expressive.
